They are attentive and have always listened to what our needs are, which eventually culminated in increased ROI from online marketing. They are a part of our team! I would definitely recommend On Target to anyone looking to get good quality search engine marketing done
Arun Rao, Director & Lead Facilitator, FOCUS Adventure
Jeevesh Jha - VP Operation, Adarsh E Learning Pvt. Ltd.
Shailendra Beniwal, Chief Executive Officer, Benor Organics Private Limited
Online Marketing Thoughts: SEO, PPC, SMO News, Trends & Views
Guest Blogging: Four reasons for its downfall
Guest Blogging was in a rage till a few years back. Website and blog owners used to scour around for high quality and professional guest bloggers. However, lately, their demand has dropped down and guest blogging applications are looked down with suspicions. So, what has changed? What prompted this sudden decline in guest blogging popularity? From being a sought after practice, it has gone to become a hated content marketing strategy.
Tips for press release shareability
Press releases are not only an important part of a company’s PR excercise but also an extremely useful tool in a company’s online marketing/ content marketing strategy. While in the previous links-driven SEO world the focus of online press release distribution was often on acquiring links through the online PR distribution channels, the emphasis has now rightly shifted on getting the right level of coverage through relevant channels/ media. The operative word now is ‘share worthy’ and not ink-worthy. In a recent interview with PR News, Taylor Cole, director of public relations and social media at the leading hotel booking site, Hotels.com, gives some simple tips to make press releases more shareable which we have excerpted below.
News & AnnouncementsOn Target bags SEO contract from online retail venture of multi-national J.E. Hammer group
Further strengthening its portfolio of digital marketing clients in the e-commerce space in India, On Target will plan and execute a SEO strategy for Omved Store, a fast-growing online shopping site for 100% natural well-being products. Omved is a venture of the J.E.Hammer Group, a multi-national, multi-business German conglomerate.
On Target leads digital marketing for online tutoring provider specializing in spoken English
Company will provide its full range of digital marketing services including SEO, paid search engine marketing/ advertising, social media marketing as well as online media planning and buying. On Target’s mandate is to maximise online visibility and lead generation for eAgeTutor and help establish it as the No.1 provider of online spoken English training in India.
E-commerce start-up taps On Target for online marketing
Delhi-based Benor Organics, which specializes in organic products, will work with the Mumbai digital marketing company to create online visibility and drive web sales for its recently-launched e-commerce store, DeshSe (www.deshse.com). As the web marketing partner for the online retailer, On Target will provide strategic consulting as well as execute SEO/SEM and social media marketing to help DeshSe successfully roll-out pan-India during the course of the year.
Luxury hotel in Navi Mumbai selects On Target for social media marketing
On Target has been appointed the social media marketing agency of choice for Royal Tulip, a luxury hotel in Kharghar, Navi Mumbai and part of the international Louvre chain of hotels. A prestigious addition to its digital marketing portfolio in the travel/hospitality sector, the contract with Royal Tulip reflects On Target’s growing expertise in Facebook marketing and advertising and other social media channels.