Google’s new algorithm update improves the diversity of search results for different domains



Google has confirmed a new algorithm update recently, which will enable more domains to appear in search results. The most recent update may influence the rankings. It will reduce the instance of a single domain dominating the organic search results.

The head of Google’s spam fighting team Matt Cutts tweeted:

“Just fyi, we rolled out a small algo change this week that improves the diversity of search results in terms of different domains returned.’

It has been noticed time and again that pages belonging to the same domain usually dominate Google’s search results. The algo change will allow more sites to come up in a search.

Source : Search Engine Land

 

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